Wednesday, 27 February 2008

Search engine optimization (SEO)

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms work and what people search for. SEO efforts may involve a site's coding, presentation, and structure, as well as fixing problems that could prevent search engine indexing programs from fully spidering a site. Other, more noticeable efforts may include adding unique content to a site, ensuring that content is easily indexed by search engine robots, and making the site more appealing to users. Another class of techniques, known as black hat SEO or spamdexing , use methods such as link farms and keyword stuffing that tend to harm search engine user experience. Search engines look for sites that employ these techniques and may remove them from their indexes.

The initialism "SEO" can also refer to "search engine optimizers", a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.


SEO actually drive tons of traffic if we are consistent and get 1st page listing on Google.
Generate keyword lists.
I'd suggest that you create a keyword list first from listening and observing the market. This will indicate to you the kinds of articles to write. To help you, a software like Keyword Elite (Refer to the Useful Tools Link).

Submissions increase your site indexing.
Submit articles to article directories to market your content on your blog. I do not recommend that you submit your own blog articles to article directories.You can use Social Bookmarking from OnlyWire.com.
This will generate for you a higher level of traffic from Social Bookmarking sites. Grab each article you write on the blog, and bookmark it using OnlyWire.com.

Change your BIO every 20 - 30 submissions.I suggest that you create more bios.

Well, here are some examples.
*Version 1 (linked phrase is affiliate marketing expert in UK)
John is an affiliate marketing expert inUK.
*Version 2 (linked phrase is affiliate marketing expert in UK)
John works with affiliate marketing experts in UK.
*Version 3 (linked phrase is affiliate marketing expert in UK)
John has interviewed many affiliate marketing experts in UK.

See, by doing this, the linked phrase is varied, therefore Google won't flag you for over-optimization.

So, if I want to get #1 spot on Search Engine, I have to have a combination of (1) high page rank, and (2) high number of links from external sites.

So, how do you build high Page Rank? You can go to AuthorityDomains.com and jumpstart your Page Rank by buying links. Again, it's totally your choice to spend $$$ a month to build links. Get a handful of Page Rank 4, 5 and 6 sites linking to your domain for at least half a year.This will 'pump' up your Page Rank quite nicely. Once you have a site that has Page Rang 3-5, you will basically get almost any kind of website indexed within a very short span of time, and also increase Page Rank for NEW sites.

Also, get into the MyBlogLog.com network and recommend article exchanges. You write an article for someone, and they write for you. It's a fair exchange.To find out what their page rank is, just go to the page rank checker on SEOCompany.com or SEOChat.com.

Sunday, 24 February 2008

The Super Affiliate Marketing

From Wickipedia...
According to one report, total sales generated through affiliate networks in 2006 was £2.16 billion in the UK alone. MarketingSherpa's research team estimated that, in 2006, affiliates worldwide earned $6.5 billion in bounty and commissions from a variety of sources in retail, personal finance, gaming and gambling, travel, telecom, education, publishing and forms of lead generation other than contextual ad networks such as Google AdSense.

That a huge market!

In a nutshell, affiliate marketing is an arrangement between an online merchant and affiliate (you), in which the affiliate earns a commission for generating sales, leads and/or clicks for the merchant's web site.
For example, many credit card companies will pay you between $5 and $20 in commission for each visitor that you send to their site who completes a credit card application, and up to $55 for those whose applications are approved.

There is a book from Rosalind Gardner, "The Super Affiliate Handbook". Is value to grab a copy.
This is the amazing true story of how one woman, with no previous business experience, earns $500,000+ per year ... selling other people's stuff online! Click Here! to see it yourself

Saturday, 23 February 2008

Affiliate Marketing for Beginners

A few days ago, I have attended a Seminar by a top Internet Marketer. I have discovered that Affiliates Marketing is a good start for beginner as it does not required any products or services from beginners.

Recommended steps for beginners to get up-to-speed in the affiliate marketing business

1) Learn everything you have to know about affiliate marketing such as what it is, how it work, how many types of affiliate programs there are, how to market and advertise those programs and so on.

2) Setup your goals & achievement, Plan your actions to hit your goals & Follow your plan -> Plan your work & work your plan!

3) Build high quality website with your original content & keep your website fresh and new.

4) Write great articles & press release with niche keyword-rich & submit them manually to well-known article directories (paid & free directories)

5) Capture all visitors' personal information, Provide great newsletter & up-to-date information in your area/niche markets & Follow up with backend-selling process.

6) Establish your own blog, rss, & podcasting for your niche markets to reach wider range of your customers/buyers.

7) Conduct bi-weekly viral/special reports for your area & Spread those reports to the world.

8) Participant proactively in forums, chat-rooms, and social networking site.

9) Drive more targeted-traffic through Pay-Per-Click advertising such as Adwords, Overture and MSNAdCenter.

10) Don't give up -> My highest recommendation! -> Stay in your business, Grow your business every day and do your best everyday!

Beside those, you have to keep your eyes on your business every day (as usual). Initially, it requires a lot of your works & time, but once it is set up and automated, it will require less time & effort.

I think they are enough for beginners now to get up to speed! Two of the most important things I've learned in this business are: stay focus and take action seriously.

Most important is ACTION!

Beginners Guide to Blogging

Beginners Guide to Blogging
A blog is basically an online journal wherein you can digitally pen down your thoughts, ideas, opinions and practically anything that you want people to read. Blogs come in different styles, formats, and settings, depending on the preference of the user. Many blogging sites, offer built in features such as hyperlink, straight texts, pictures etc. Some blogging sites, even allow you to put video and mp3's on your blogs.
Instead of writing texts, some bloggers choose to make their blogs more audio friendly, by using spoken word entries. This is called audio blogging.
Basically a blog contains these features:
title- which allows you to label your postbody- this is the content of your posttrackback- other sites can be linked back to your blogpermanent link- every article that you write has a URLcomments- this allow readers to post comments on your blog.
One of the advantages of blogging, is that it is made of only a few templates. Unlike, other websites that is made up of numerous individual pages. This make it easier for blog users to create new pages, because it already has a fix setting that include: slots for title, body of the post, category, etc.
This is especially useful for first time users, since they can start blogging right away. They can chose from a number of templates that blogging websites provide.
Anyone who wants to start a blog can do so by becoming a member of a blogging website of their choice. Once they've become members, they automatically become a part of that particular blogging community. They can browse through other bloggers pages, and link them back to their own blogs. They can also make comments on other members' blogs.
Blogging is not just limited to personal usage. There are a lot of blogs that follow a theme such as: sports, politics, philosophy, social commentary, etc. These blogs espouse on their specific themes. This way blogging becomes a medium in which people can share their knowledge and opinions about a variety of themes and topics.
Some bloggers even use their blogs as a means to advertise. Some authors advertise their books on their blogs. While other bloggers, use their blogs to shed light to currents issues, events, news and catastrophes.
Nowadays in education, blogs also play an important part. Professors use blogging to document the lessons that they have discussed and taught. This way, students who who have missed classes, can easily catch up with their assignments.
A lot of entrepreneurs benefit from blogging by promoting their businesses on their blogs, with millions and millions of people logging onto the net everyday, blogging has become a lucrative move. Some bloggers who run online businesses promote their merchandise online. While others profit through advertisement.
But by far, the most popular blog type is the one that takes the form of a personal journal. This is the kind that is usually used by first time bloggers. Individuals who want to document the daily struggle of their everyday lives, poems, rants, opinions, find that blogging offers them a medium in which to express themselves.
Bloggers usually communicate within themselves. This is one of the appeals of blogging. It creates a community of people sharing their ideas, thoughts, and comments with each other.
Blogs varying in topics, themes, and set-ups, can be found in blog directories. First time users who want to get an idea of what the blogging world is all about can browse through a number of blogs using these directories. This way they'd get an idea of what these blogging communities are like.
Blogging is popular all over the world. Blog is short for the term weblog. There are no rules when it comes to blogging. Bloggers have the freedom to express themselves how ever way they want, and the best thing about blogging, is that most blogging sites are free.
There are numerous blogging websites to choose from in the net. This give first time users the option of joining a blogging community that appeals to their interests.
Just search any blogging directory and you'd get a listing of a lot of blogging sites that are available on the net. It's easy to search a blogging directory, because it is organized according to category. This way you would get exactly what you are after. Blogging is really for everyone. It is fun, simple and easy.

Monday, 4 February 2008

Self Empowerment Using People Unlock Your Social Potential

Power Through The People

Have you come across a person who is so naturally friendly that when you put him inside a room of strangers, he'll be friends with almost everyone in no time? We call such a people-person, someone unbelievably nice and charismatic that he can charm anyone into doing anything.

A socially-empowered person achieves so much greatness, basically because of the people that catapult him to success. He earns the trust and all-out support of the people, whom he had helped before. He never runs out of help. He can do anything with the plethora of people behind him. All because he knows he maximizes his social potential!

See, if you know your social skills and you make use of them, you will reach self-empowerment. Self-empowerment is making a general overhaul in your life and turning yourself into a happier and more successful person.If you can be one of those people-persons, then I can't see any reason why you will not succeed. You just have to know how to start.

1. Be genuine.
Hypocrisy will just bring you all the way down. Be genuinely nice and interested to people. Once they perceive that you are Mr. Hypocrite with selfish intentions, you might as well say goodbye to self-empowerment.

2. Be the greatest listener that you can be.
To earn the love and trust of the people, listen to their problems and sympathize with them. Do not just hear them out, listen to them with your heart. Make eye contact when the person talks to you. Listen as if every word matters, and it does. Brownie points when they find out that there is a confidante in you.

3. Laugh out loud.
I do not mean that you force yourself to laugh for every joke cracked by someone, albeit you do not find it funny at all.This means finding humor in things and not being too darn serious. A person oozing with an awesome sense of humor attracts crowds and eventually, attracts success.

4. Don't forget yourself.
In the process of fluttering around like a social butterfly, you might forget yourself, allowing everyone to push you over. Remember, love and value yourself before anyone else. If you deem yourself respectable and worthy of affection, people will flock to you and not trample on you.

5. Do random acts of kindness.
You don't have to do a John Rockefeller and blow your savings to charity. Little acts of kindness matters the most, and this can be as simple as giving someone a surprise you-take-care card or helping an elderly cross the street. When we were kindergarten students, kindness was taught to us and greatly practiced. Now is the time to revive the good deeds and this time, let them stay for good.

6. Contact your old friends.
Sad how some friendships are destined to goodbye, but thanks to technology, you can do something about it. Relive the good old days by flipping your yearbook and look for the great people whom you want to communicate with again. Adding these old friends to your roster of support peers will surely make you feel good all over.

7. Develop your personality.
Are you grouchy, grumpy and generally morose? Whoa, you can't go through life with those. Get rid of the bad traits and habits that perpetually hamper your growth. And really, who wants a grouchy friend anyway?

8. Be confident.
Be able to stride to the other corner of the room and introduce yourself to people with that winning smile of yours. Just remember: be confident, not arrogant.

9. Practice control.
When angry, don't snap at anyone. Never throw a tantrum. Stay calm and collected. Be adult enough to take control of situation and transform your anger into something more productive and passive. As soon as people think your anger goes to volcanic proportions easily, they will find it hard to come to you.

10. Keep nurturing your relationships.
Your relationship with your family, friends and significant others is too precious that you must not neglect it whatever happens. Go out and have fun with them. Do things together. Happiness will never fly from your side as long as the people who matter the most are close to you.
In the end, using people for self-empowerment means becoming a better and more lovable person. It's a win-win situation: the people know they can turn to you anytime and vice versa.

University of Glasgow

University of Glasgow